Course created

You don’t need another course. You just need it DONE.

Course Created

Launch in less time. Create more impact. Make money while you sleep.

That’s the reinvention co promise when you partner with us. Unleash your signature offer, and let us sweat the details.

You’re already an expert at what you do.

You’ve made the money. You’ve gotten incredible results for your people. You know your shit.

You’ve got the material, and you’re ready to start making your mark – and generating that sweet, sweet passive income.

But then you had to build your website. Then you Googled email marketing because someone said you had to have it. Also landing page software. And don’t forget social media, endless posting, and feeling weird about curating your life for the internet.

dusti drinking wine

That was when you got overwhelmed, and now it’s been a hot minute since you’ve thought about getting your course out there because the idea of having to do it all yourself makes you cringe.

True story:
you don’t have to go it alone.

In fact, it’s a huge waste of time for you (a subject matter expert) to be learning tons of different marketing software that someone else could easily implement for you (me and my team, also subject matter experts).

That’s why I’m going to build your course for you.

How it works: You bring your content. I build it out.

It’s seriously that simple.
Well, okay almost.

First, you book a sesh with me to make sure we’re a great fit. Next, you sign up for Kajabi and send me your course info and images.

THEN the reinvention co builds out your course, show you how to edit the course yourself, and leave you with the signature offer of your dreams.

The Process

Show me what you’ve got.

We’ll dig through it and analyze what’s missing, what’s needed, and how we can make it better in our first strategy session.


Pre-launch begins.

In our second strategy session, we’ll begin to lay the groundwork for a seriously successful launch. We’ll finalize all content needs, and I’ll start setting up Kajabi.


Wrap-up + launch

My team and I will get every little detail in place for a flawless launch. We’ll go over the plan, ensure you (and your team, if applicable) understand how to use your new course platform, and hit the launch button.

Why Kajabi?
This all-in-one program will house your course, your email marketing, your membership program – everything! (It can even be your main website, if you like.)

It’s a better deal long-term than building out on piecemeal software and connecting it to all the other things you’ll need as a result.

Want More?
From a picture perfect sales page to a complete launch funnel, I’ve got you covered from pre-launch to profit. Take a peek at the mischief we can get into together.

Sales Page

Make sure your course flies off the shelf with a compelling sales page, written, designed, and optimized for conversions.

Nurture Sequence

Your emails do the heavy lifting of nurturing, educating, and incentivizing new leads so they buy your course.

Website and Email Migration

We’ll move over all of your information, branding, and more so you don’t have to. Easy, right?

Asset Design

Need PDFs, quizzes, etc. designed to match your latest rebrand? I’ve got you.

About Dusti
Dusti Arab is a brand strategist who specializes in elevating the personality-driven brands of women on the rise who want to make a difference. She weaves together high impact, memorable brand experiences and unleashes them on the world.

Featured in the Guardian, Benzinga, and more, Dusti currently lives in Portland, OR with her partner and two kids.

I knew Dusti and her team were IT!

Like many small businesses, when the pandemic hit, I knew I had to pivot and get my material online. As a clinician, teacher, and professional speaker, I had the content but not the true tech know-how to make the transition happen. I reached out to a few people to help me with my vision and Dusti stood out big time.

After discussing my project goals, I knew Dusti and her team were IT! They helped me with every aspect of creating an amazing collection of digital teaching material that continues to receive rave reviews.

I am so happy that Dusti and the Reinvention Team understood my vision. Working with them was a phenomenal experience and an excellent business decision.

– Melissa Cole, MS, IBCLC, RLC
Founder of Luna Lacation

You know that moment when you don’t have to work too hard to be heard, seen, and understood?

That’s what working with Dusti is like.

A good-hearted shepherdess, safely opening up the word garden of our soul and helping you tend to it.

Yeah, that’s her magic.

Annie P. Kirk

CEO, Red Bird Restorative Gardens

For years, I’ve resisted bringing a copywriter on board, and yet with the rate of growth of our company, I knew I needed help. I don’t trust the words of our brand with just anybody, but my gut told me that Dusti was someone that could be trusted.

Always listen to your gut! Not only did Dusti capture the essence of French Kiss Life right out of the gate, but she did it with such professionialism. If you’re looking for a word magician, look no further.  Dusti has the wand!

Tonya Leigh

CEO & Coach, French Kiss Life

Have you ever wished that you could sit side-by-side with someone who knows the ins and outs of email marketing, website design, social media campaigns, lead magnets, and sales funnels, have them quickly identify what needs to be done, and then actually have them do it, all while checking in with you to make sure it’s all working like you need and want it to? Yes? Dusti is your woman.

She helped me identify a strong lead magnet, create the sales funnel, write some amazing autoresponder copy, tweak some stuff on my website, and bam, we were done. And my list is growing. And I am grateful.

Karen C. L. Anderson

Author, The Peaceful Daughter's Guide To Separating From A Difficult Mother

You don’t have to wait anymore.

Your course could be finished and launched in as little as six weeks. If a digital offering is part of your dream, there’s no better way to do it than to launch with a proven expert. So tell me – how bad do you want it?

Get up in my DMs and tell me about it.